Myspace Goes Madison Avenue

I was quite surprised to get a bulletin from "Tom," the myspace guy who welcomes you when you sign up for a page.  Here's what it said:

missed them? or want to see again go here:http://www.myspace.com/superbowladswe have all the superbowl ads this year :-)

In case you're not familiar with Myspace, Wikipedia defines MySpace as:

a social networking website offering an interactive, user-submitted network of friends, personal profiles, blogs, groups, photos, music and videos internationally. Its headquarters are in Beverly Hills, California, USA, where it shares an office building with its immediate owner, Fox Interactive Media; which is owned by News Corporation, which has its headquarters in New York City.

As of February 3, 2008, there are over 300 million accounts.

That's a lot of people that will have instant access to those ads!  Obviously the connection here is Myspace being owned by FOX Interactive Media - the SuperBowl was telecast on the FOX Network last night.

Quite a new trend developing here.  Advertisers will get a second life on their investment by megasources like myspace having them featured on a separate page. 

I think this was a brilliant move on their part.  FOX does a great job of cross selling and using their products.  Good example of more and more from television that is appearing on the internet.

I'll be posting more about items related to this on my blog at:

http://karennowosad.wordpress.com/